If Vietnamese users wish to access GrabFood, they’ll place an order via the official website or Lazada app. Conversely, suppose a user desires to access the Lazada platform. In this case, they’ll undergo several links present in campaign-based banners and widgets within the Grab app.
“The COVID-19 pandemic has also fueled the adoption of digital services in Vietnam and encouraged consumer behavior that prioritizes digital services. As a result, more and more consumers are now considering virtual options to meet their daily needs,” said Grab Vietnam Managing Director Nguyen Thai Hai Van.
This partnership also offers cross-platform couponing and point-to-point delivery solutions made possible by GrabExpress. Vietnam is generally known as one in every of the digital economies, characterised by rapid growth and a lot of business entities that usually compete to benefit from online shopping festivals.
“We expect volumes of over 30 times normal domestic and cross-border sales at Harbolnas this season,” said James Dong, general manager of Lazada Vietnam.
Not only is it counting on online shopping festivals, but James also hopes that its logistics fleet services may even see a 25% increase in mileage in comparison with last 12 months in fulfilling customer orders.
Source: techinasia.com, voi.id
