While overall adoption in Southeast Asia lags behind the Asia-Pacific region (excluding Japan), there are signs that organizations within the region will quickly catch up. For example, 34% of organizations in Malaysia plan to implement AI inside two years, the second highest amongst Asia-Pacific countries.
As they solidify their technique to turn AI right into a business differentiator, corporations imagine that data from sales, commerce and marketing departments is best positioned, followed by customer support and support operations, and IT operations, security and risk.
Those who’re already starting their data-to-insights journey face different challenges across sectors. Financial services organizations face greater challenges in data federation and model constructing, while public sector organizations are hampered by data readiness issues.
Malaysian corporations need to catch up in artificial intelligence to turn into more competitive
With a 32 percentage point increase in planned AI adoption in 2 years from 2017, the increasing give attention to AI in Malaysia might be attributed to greater smart city initiatives and applications in public safety and smart transportation. Many of those initiatives would require more time to develop and consolidate.
However, the country’s adoption rate (8.1%) lags significantly behind Indonesia (24.6%) and Thailand (17.1%). Many Malaysian organizations have doubts about the price of the answer and the standard of the model. Compared to North Asian economies, Malaysian organizations have shown less enthusiasm in having internal AI capabilities, which can make it difficult for them to know AI solutions to strengthen their businesses.
Over 32% of corporations in Malaysia have prioritized speech and image recognition interfaces to enhance customer experience and improve omnichannel customer knowledge.
“Artificial intelligence is becoming more and more pervasive in Asia, and Malaysia is no exception. Organizations in Malaysia are recognizing how AI and analytics can help solve complex problems and reveal unique insights at the scale and speed required in our emerging markets.” said Andy Zook, ASEAN Vice President, SAS. “However, to truly reap the benefits of AI, Malaysian companies must have a clear vision for their investments in Big Data and AI. The key question organizations need to ask themselves is: “How does AI enhance my current staff and technology to deliver better business outcomes?” In the digital economy, artificial intelligence and analytics are the driving force behind organizational success, and corporations will need a transparent path from data to innovation.”
The IDC Asia/Pacific Enterprise Cognitive/AI Study is an annual survey conducted to know adoption trends, challenges and key barriers, and business priorities on this space. In 2018, the survey was conducted amongst 502 IT executives and industry executives within the Asia-Pacific region (excluding Japan), including 146 respondents from Southeast Asia (Singapore, Malaysia, Indonesia, Thailand).
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