Black and white cat belonging to the President of Indonesia, Prabowo Subianto. Bobby is greater than an odd cat, this local cat changed into “Palace Diplomat” Which makes this fur animal a brand new representation in Indonesia’s soft power diplomacy. The presence of Bobby contributes to warming up the atmosphere of bilateral relations between countries.
Behind the attitude of diplomacy, which will likely be formal, Bobby plays the role of a private symbol with the facility of soppy power of diplomacy, wherein its soft and charming actions all the time attract attention, which may break the formal atmosphere during various state visits.
In a series of official visits from various countries of Bobby is all the time in the middle of the palace, Bobby shows that the local cat has managed to alter his fate to turn out to be one among the diplomatic icons of Indonesia, so long as Bobby Kertenegara can be not an emblem of transformation, empathy and compassion, which exceeds conventional borders.
The strategy of soppy power diplomacy implemented by Bobby could be very interesting, and may even affect other countries without coercion, especially through culture, values and beliefs to encourage understanding and cooperation between countries in the sphere of strengthening international partnerships around the globe.
It goals to create a more positive perception of relations between countries through the cultural impact within the implementation of the country’s foreign policy strategy with a more flexible and unforgettable approach.
Bobby became the incarnation of cultural diplomacy within the form of the Indonesian palace.
In general, soft power diplomacy is a convincing method that puts conscience as a source of the moral spirit. The presence of Bobby Kertanegar also creates an image that Indonesia has a friendly, warm and friendly image on the international stage, including in Southeast Asia countries.
Also read: Adam Malik: The face of Indonesian diplomacy within the early era of Independence
Personal branding force
Bobby Kertanegar has long been known from the Prabowo and Personal Branding campaign team along with his funny activities, which frequently appear through his social media on Instagram (@bobbykertenegara), which currently has almost one million followers.
This “Gemoy” And charming behavior attracts the eye of many Internet users to look at the funny actions of Bobby. Bobby’s personal branding now attracts lots of attention, even Bobby has turn out to be one among the animal icons within the Presidential Palace and has been officially inaugurated by the president.
This shouldn’t be only a trick, Bobby is now officially a resident of the State Palace with the characteristic “BK” logo, which shows that Bobby shouldn’t be an odd cat, because Power Bobby has a high value for the facility of the palace.
Also read: Here’s how ASEAN uses soft diplomacy to unravel global problems
Bobby Kertanegara as an asset for Indonesian diplomacy
The presence of Bobby Kertanegar during various state visits shouldn’t be only a trick on the earth of diplomacy, small gestures or symbols may be a crucial lever.
Reporting with Indonesia.g.id Page, Bobby received various types of recognition on the a part of the international community, comparable to a whale doll from Bill Gates, the gift of a red scarf from Prime Minister Albanese in recognition of the brand new leadership of Indonesia, which is more open, communicative and cultural, and a 3 -story luxurious house of a cat published by the Chinese embassy, all of which increase the long list of non-public diptors.
Bobby style diplomacy is an example of soppy power diplomacy, which comes from an unexpected source, quite simple, but has a deep meaning.
Through each day symbols, comparable to pets, relations between nations may be determined with mutual trust, empathy and making a wider resonance with a more humanistic approach.
Animal diplomacy in various countries
It seems that Bobby, but in several other countries there are government or ice symbols during state visits from foreign officials.
In Great Britain, Larry’s cat has turn out to be one of the crucial famous stray cats in all the UK Special “position” within the official residence of the British prime minister as “Main mouse hunter”.
Quoted with ConversationCat Larry comes from the official residence of the British premiere number 10, Downing Street, which was brought from Batterstesea Dogs and Cats Home in 2011 to assist in coping with the issue of rat. From 2024, Larry has lived there for 13 years and stayed through five British premieres.
He also drew attention to the Cat tabby Joe Biden, Willow. In the report with The GuardianWhen Jill Biden, the wife of Joe Biden, led a campaign in town of Willow Grow in Pennsylvania, Willow suddenly jumped on the stage and interrupted Jill’s speech to make Jill feel comfortable with the presence of a cat and confessed to a way of affection at first glance, which made Willow a part of the Biden family.
The existence of animal diplomacy acts not only as an icon of defense, but can be often used as a diplomacy tool between countries. In addition to functioning as an iceberg, animals may symbolize a domestic entity so as to achieve certain strategic goals, comparable to maintaining good relations between countries.







